It's just one of those things. It takes a little longer to recover after a hard session with each passing year.
When Elivar Co-Founder Donal Hanrahan decided to rescue himself from the onset of middle-aged spread his brain set the training programme while his body had to do the work.
"The issue was that my brain was still wired like my former 28-year old self i.e. a full-time international rower, but my body was actually 40+ years old," explains Donal. "By Day 4 I'd be crying out for a day off!"
"Existing recovery drinks - while promising 'faster recovery after training' were all about energy replacement and didn't make any real difference to how I felt the next day," adds Donal. "The issue was muscular, not an energy deficiency. It just took my body longer to recover between sessions and I couldn't find a product that supported that extended recovery period. It's one of the reasons we started Elivar - if you can't find it, make it!"
Working with sports nutritionists and food scientists within Elivar led to the development of RECOVER - the only sustained release Recovery product on the market. Sustained release because that's what matters as your body get a little older.
So as our video says "Don't Be A Fred - Recover Like Steve" and switch to Elivar Recover
We are writing to let you know that today marks the beginning of our FINAL SALE at Elivar.
Since our founding in 2012, we’ve been driven by the belief that there’s a healthier way to approach sports nutrition for everyday athletes—those of us who exercise as part of a balanced, healthy lifestyle.
We created award-winning products that provided energy without the sugar rush typical of mainstream brands. Our unique blends were designed to support post-exercise recovery, especially as our bodies changed over time.
BigFeat Events, recognized for orchestrating captivating endurance events, stands out for its dynamic blend of cycling and running sportives. The recent "Beast to the East" cycling sportive, held on May 21st, is a sterling example of their commitment to crafting exhilarating experiences. A cornerstone of the success and popularity of these events has been the provision of Sustain Go! energy gels, generously sponsored by Elivar.
Previous running and events such as the "Bigwayround Trail Run" and "BigSea Trail Run" also benefited from the free distribution of Sustain Go! energy gels, much to the participants' delight. The energy boost and quicker recovery offered by these gels have consistently been instrumental in empowering athletes to perform their best.
Did you know that Nicotinamide Mononucleotide (NMN), the star ingredient in numerous anti-aging supplements, also moonlights in several foods you might already enjoy? It's true! NMN is a vital precursor to NAD+, a molecule crucial to many biological processes, like cell growth, DNA repair, and metabolism. But as we age, NAD+ levels take a hit, and bolstering them through NMN intake can be beneficial. Now the question arises, can we simply count on our daily meals for our NMN fix?